By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.

Preferences Deny Accept

Glossary

Definitions, examples, and formulas for foundational concepts in SaaS and Customer Success

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

What is Involuntary Churn?

Find out all you need to know about involuntary churn, from its causes to prevention strategies.

The Velaris Team

What is Customer Focus?

Understand the importance of a customer focus strategy and see how it can elevate your approach to CS.

The Velaris Team

What is a Renewal Rate?

Renewal rate in SaaS: Importance, how to calculate, and ways to improve.

The Velaris Team

What is Predictive Customer Analytics?

Learn the basics of predictive customer analytics, including its benefits, challenges, and best practices.

The Velaris Team

What is Customer Lifetime Value (CLV)?

Customer Lifetime Value (CLV) is a crucial metric that quantifies the total revenue a business can expect from a single customer over their entire relationship. This financial insight helps businesses optimize marketing strategies, allocate resources efficiently, and enhance customer retention.

The Velaris Team

What is the Cost of Goods Sold (COGS) in SaaS?

Understand the Cost of Goods Sold (COGS) in SaaS companies, including server costs, third-party licensing fees, direct labor, software maintenance, and bandwidth costs. Learn how to calculate COGS and its impact on financial health, as well as strategies for optimising COGS to maximise gross margins and profitability.

The Velaris Team

What is Scaled Customer Success?

What is scaled customer success? Components, benefits, and misconceptions.

The Velaris Team

What Does a Customer Success Operations Manager Do?

Discover the role of Customer Success Operations Managers in optimising processes and maintaining customer retention and satisfaction.

The Velaris Team

What Does a Chief Customer Officer Do?

A Chief Customer Officer (CCO) is crucial for optimizing customer experience and driving satisfaction post-sale. This executive role focuses on aligning company strategies with customer needs to enhance loyalty and long-term success.

The Velaris Team

What is Client Offboarding?

Client offboarding refers to the formal process of transitioning a client out of your service structure, ensuring all contractual obligations are met and the separation is smooth. It's crucial in B2B environments for maintaining professional relationships and setting the stage for future interactions.

The Velaris Team

What are Billings?

Billings, the total invoiced amount to customers, are vital for understanding a business's financial stability and cash flow. Mastering billings can ensure accurate financial forecasting and support growth initiatives.

The Velaris Team

What is Annual Contract Value (ACV)?

Annual Contract Value (ACV) is a vital metric for SaaS and subscription-based businesses, representing the average annual revenue from customer contracts. By providing a clear view of predictable, recurring income, ACV is crucial for revenue forecasting, budget planning, and performance evaluation.

The Velaris Team

Product Updates

Learn about our latest releases

Thank you! Your submission has been received!

Oops! Something went wrong while submitting the form.

Product Updates

Unlock effortless collaboration when servicing customers with Velaris Support

Our latest product update lets organizations deliver consistent customer experiences across CS and Support interactions with Velaris Support.

The Velaris Team

September 20, 2024

Product Updates

Connect by Velaris: A New Era of Customer Collaboration

Introducing Connect by Velaris, the new extension to our Customer Success Platform that revolutionizes the way businesses manage customer-related tasks. Read on to learn more about the possibilities of Connect by Velaris and how it can help improve collaboration, transparency, and efficiency.

The Velaris Team

Product Updates

Bring any unique customer data point into your CSP with Custom Objects

Our latest product update lets users create custom relational databases for the customer information that just doesn't fit anywhere else.

The Velaris Team

September 13, 2024

Ready to discover your new Customer Success superpower?

Velaris will obliterate your team’s troubles and produce better experiences for your customers…and set up only takes minutes. What’s not to love? It’s, well, super!