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Glossary

Definitions, examples, and formulas for foundational concepts in SaaS and Customer Success

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What is a Downsell?

Explore the transformative power of downsells – a strategic approach that goes beyond conventional sales tactics.

The Velaris Team

February 19, 2024

What is Product Stickiness?

Dive into the world of product stickiness – a crucial element in the business realm. Discover its pivotal role in customer retention and business success, uncover the elements that make a product 'sticky and explore strategies to enhance stickiness, from audience research to social media engagement. Product stickiness isn't just about attracting customers; it's about retaining them and ensuring lasting business triumph.

The Velaris Team

February 19, 2024

What is Product Adoption?

Unlock the secrets of product adoption to seamlessly weave your product into the fabric of your customers' everyday lives. Journey from sparking initial intrigue to achieving unwavering loyalty, uncovering strategies that turn potential into enduring engagement. Delve into how user experience, value proposition, and compatibility are key to enchanting your audience.

The Velaris Team

February 27, 2024

What is User Engagement?

Dive into the realm of user engagement with our comprehensive guide designed for business leaders and marketers. Recognize the pivotal role of customer success in optimizing engagement, fostering trust, and driving business growth. Elevate your understanding and implementation of user engagement for lasting success.

The Velaris Team

February 20, 2024

What is Customer Retention Rate?

Uncover the key to sustained business prosperity with this in-depth exploration of Customer Retention Rate (CRR). Whether you're new to the concept or seeking to refine your existing strategies, this guide provides the insights and strategies needed to elevate your customer retention game and secure a distinctive position in your industry.

The Velaris Team

January 26, 2024

What is Annual Recurring Revenue (ARR)?

In this post, we're delving into the critical role of Annual Recurring Revenue (ARR) as a vital business metric. This metric forecasts annual revenue from recurring subscriptions, guiding strategic planning and resource allocation. We'll explore how ARR is calculated and its significance as a reliable indicator of business growth and customer value.

The Velaris Team

February 7, 2024

What is Customer Onboarding?

Embark on a journey to understand the essence of successful business with our guide on customer onboarding. Learn how first impressions impact loyalty and discover strategies for creating an effective onboarding process, including clear expectations, simplification, engagement, personalization, and robust support. Elevate your business by mastering customer onboarding, the critical transition from acquisition to loyalty.

The Velaris Team

February 19, 2024

What is Customer Satisfaction (CSAT) Score?

Decoding Customer Satisfaction (CSAT): A Comprehensive Guide! Understand what CSAT is, how to calculate it, and its vital role in business success. Learn the step-by-step process of designing and collecting CSAT surveys, along with the formula to calculate CSAT scores. Interpret your scores, and explore strategies for continuous improvement. Unleash the power of CSAT to drive long-term success and customer advocacy

The Velaris Team

January 12, 2024

What is Time-To-Value (TTV)?

Unlocking the true value of a product or service is a pivotal aspect of business success. In this post, we'll delve into the significance of Time-to-Value (TTV) as a vital metric in measuring customer satisfaction and business growth. We'll explore the key components of effective TTV measurement, strategies for reducing TTV, and the integration of TTV into customer success strategies. Stay tuned as we discuss how businesses can streamline pro

The Velaris Team

February 7, 2024

What is Churn Rate?

Unlock the secrets of Churn Rate in SaaS businesses! This article provides a concise guide to understanding, calculating, and combating high churn rates. Explore the impact on revenue and customer satisfaction, and discover actionable strategies, including effective onboarding, regular engagement, personalized experiences, and the role of customer success teams. Elevate your SaaS business by mastering the art of reducing churn!

The Velaris Team

January 8, 2024

What is Customer Acquisition Cost (CAC)?

Elevate your business strategy by unraveling the significance of Customer Acquisition Cost (CAC).This essential guide navigates through the intricacies of CAC, emphasizing its critical role in determining the efficiency of sales and marketing tactics.

The Velaris Team

December 15, 2023

What is Net Promoter Score (NPS)?

Unlock the power of Net Promoter Score (NPS) in customer loyalty! Explore this comprehensive guide to understand, calculate, and leverage NPS to measure customer satisfaction. Uncover actionable strategies to boost your NPS score and elevate your business by mastering the art of NPS and driving customer loyalty and satisfaction.

The Velaris Team

January 11, 2024

Product Updates

Learn about our latest releases

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Product Updates

Unlock effortless collaboration when servicing customers with Velaris Support

Our latest product update lets organizations deliver consistent customer experiences across CS and Support interactions with Velaris Support.

The Velaris Team

September 20, 2024

Product Updates

Connect by Velaris: A New Era of Customer Collaboration

Introducing Connect by Velaris, the new extension to our Customer Success Platform that revolutionizes the way businesses manage customer-related tasks. Read on to learn more about the possibilities of Connect by Velaris and how it can help improve collaboration, transparency, and efficiency.

The Velaris Team

Product Updates

Bring any unique customer data point into your CSP with Custom Objects

Our latest product update lets users create custom relational databases for the customer information that just doesn't fit anywhere else.

The Velaris Team

September 13, 2024

Ready to discover your new Customer Success superpower?

Velaris will obliterate your team’s troubles and produce better experiences for your customers…and set up only takes minutes. What’s not to love? It’s, well, super!