Glossary

Definitions, examples, and formulas for foundational concepts in SaaS and Customer Success

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Glossary

What is In-Product Messaging?

Understand how in-product messaging enhances user experience through personalized communication, driving feature adoption and engagement.
The Velaris Team
October 28, 2024
Glossary

What is Customer Engagement Management?

Discover how Customer Engagement Management improves retention, customer lifetime value, and drives proactive engagement with key tools and insights.
The Velaris Team
October 21, 2024
Glossary

What does a VP of Customer Success do?

Understand the role of a VP of Customer Success in retention and driving growth.
The Velaris Team
October 21, 2024
Glossary

What is Recurring Revenue?

Discover the importance of recurring revenue, its challenges, and strategies to create a sustainable model for your SaaS business.
The Velaris Team
October 16, 2024
Glossary

What is a Product Engagement Score (PES)?

Explore why the Product Engagement Score is essential for measuring user engagement and guiding product improvements based on key metrics.
The Velaris Team
October 16, 2024
Glossary

What is Beta Testing?

Understand beta testing and how Customer Success teams can guide users, streamline feedback, and address common challenges effectively.
The Velaris Team
October 14, 2024
Glossary

What is MAU?

Learn how to leverage the MAU metric to enhance user retention and align it with your Customer Success strategies.
The Velaris Team
October 7, 2024
Glossary

What is Gross Retention Rate?

Explore key strategies to boost and maintain a strong Gross Retention Rate.
The Velaris Team
October 4, 2024
Glossary

What is Cross-Selling?

Learn what cross-selling is, how it can help your SaaS business, and the best practices for doing it.
The Velaris Team
October 2, 2024
Glossary

What is a Customer Escalation?

Master customer escalation with strategies to manage, identify triggers, and prevent issues before they escalate.
The Velaris Team
October 2, 2024
Glossary

What is a Director of Customer Success?

Explore the key responsibilities, expectations, and effective strategies for succeeding as a Director of Customer Success.
The Velaris Team
September 30, 2024
Glossary

What is Voluntary Churn?

Discover the basics of voluntary churn and learn why customers are choosing to leave your product.
The Velaris Team
September 30, 2024
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