Glossary

Definitions, examples, and formulas for foundational concepts in SaaS and Customer Success

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Glossary

What is Time-To-Value (TTV)?

Unlocking the true value of a product or service is a pivotal aspect of business success. In this post, we'll delve into the significance of Time-to-Value (TTV) as a vital metric in measuring customer satisfaction and business growth. We'll explore the key components of effective TTV measurement, strategies for reducing TTV, and the integration of TTV into customer success strategies. Stay tuned as we discuss how businesses can streamline pro
The Velaris Team
February 7, 2024
Glossary

What is Churn Rate?

Unlock the secrets of Churn Rate in SaaS businesses! This article provides a concise guide to understanding, calculating, and combating high churn rates. Explore the impact on revenue and customer satisfaction, and discover actionable strategies, including effective onboarding, regular engagement, personalized experiences, and the role of customer success teams. Elevate your SaaS business by mastering the art of reducing churn!
The Velaris Team
January 8, 2024
Glossary

What is Customer Acquisition Cost (CAC)?

Elevate your business strategy by unraveling the significance of Customer Acquisition Cost (CAC).This essential guide navigates through the intricacies of CAC, emphasizing its critical role in determining the efficiency of sales and marketing tactics.
The Velaris Team
December 15, 2023
Glossary

What is Net Promoter Score (NPS)?

Unlock the power of Net Promoter Score (NPS) in customer loyalty! Explore this comprehensive guide to understand, calculate, and leverage NPS to measure customer satisfaction. Uncover actionable strategies to boost your NPS score and elevate your business by mastering the art of NPS and driving customer loyalty and satisfaction.
The Velaris Team
January 11, 2024
Glossary

What is a Value Proposition?

Unraveling the Significance of Value Propositions in Business Growth! This article provides a comprehensive guide to understanding, crafting, and optimizing a compelling value proposition. Explore the impact of a strong value proposition on differentiation, trust-building, and customer loyalty. Elevate your business by mastering the art of creating a value proposition that resonates with your target audience and sets you apart in a competitive market.
The Velaris Team
January 9, 2024
Glossary

What is Monthly Recurring Revenue (MRR)?

Elevate your SaaS business by mastering the art of maximizing MRR! Delve into this comprehensive guide that demystifies MRR, offering insights into its calculation and strategic significance. Explore how MRR impacts financial forecasting and business health, and gain actionable strategies to boost MRR. Elevate your SaaS business by mastering the art of maximizing Monthly Recurring Revenue and ensuring sustained growth
The Velaris Team
January 9, 2024
Glossary

What is an Upsell?

Are you looking to elevate your sales strategy and drive revenue growth? Understanding the concept of upselling is pivotal, especially in industries like B2B SaaS. This article explores the significance of upselling in the B2B SaaS sector, emphasizing its role in fostering long-term customer relationships and loyalty.
The Velaris Team
December 22, 2023
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